Laguna Woods Community Bridge Builders Club
  • Welcome
  • President's Corner
  • About Us
    • Vision/Mission
    • History of the Club
  • Past Events
  • Membership
  • Ageism Training
    • Ageism Training Additional Info
  • Contact US
  • Schedule of Events
  • Cards You Can Use
  • DONATE
  • INTERFAITH



Ageism: Making the Invisible, Visible
A Professional Training Program for Senior Living Leaders, Administrators, and Caregivers

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 Does your team truly see the residents in your care?

Every day, seniors in retirement communities and care settings across Southern California experience something that rarely gets named “ageism.” It shows up in the words staff use, the assumptions they make, and the ways older adults are quietly dismissed or overlooked. Most of the time, neither the person delivering it nor the senior receiving it even realizes it's happening.

The Laguna Woods Community Bridge Builders (CBB) — a community-based group of senior advocates set out to change that.

A Training Program Built for Senior Care Leaders

Ageism: Making the Invisible, Visible is an engaging workshop designed for retirement home directors, senior living administrators, caregivers, and anyone responsible for the dignity and wellbeing of older adults. The CBB produced a compelling video (actors, writers, producers ALL seniors) featuring dramatic vignettes that bring ageism out of the shadows — followed by facilitated small-group discussions that build genuine self-awareness and lasting cultural change.
Your team will view short, powerful scenes including:
  • "Loss of Relevance" — When a senior's experience is dismissed without a second thought
  • "Becoming Invisible" — How older adults are overlooked in everyday interactions
  • "When Does Old Age Begin?" — Challenging assumptions your staff may not know they hold
  • "Elderspeak" — The patronizing language patterns that undermine senior dignity
  • "Follow the Money" — How systems and industries exploit or ignore older adults
  • "Who Me, Ageist?" — Because ageism often lives in the most well-meaning people



A comprehensive training manual gives your team a shared language from "ageism" to "wellderly" to support an ongoing culture of dignity and respect.

Bring This Training to Your Team*

Workshops are available to retirement communities, senior living centers, skilled nursing facilities, and caregiver organizations throughout Southern California.

 *Our video and training materials are also available in Spanish.

Watch a Preview of the Training Video

For more information, contact our PR agency: Carson Marketing, Inc. 
(714) 393-2054 |  [email protected]

Click here for additional information: 
https://www.lagunawoodscommunitybridgebuilders.com/ageism-training-additional-info.html
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  • Welcome
  • President's Corner
  • About Us
    • Vision/Mission
    • History of the Club
  • Past Events
  • Membership
  • Ageism Training
    • Ageism Training Additional Info
  • Contact US
  • Schedule of Events
  • Cards You Can Use
  • DONATE
  • INTERFAITH